Yashwardhan is currently working as the Content Marketing Head at IdeaBox Creations, Udaipur.
He has been working in the digital marketing and WordPress sphere for more than 4 years. Most of his experience comes from promoting and selling WordPress Products(themes, hosting, plugins, etc.).
He has been an active member of the WordPress ecosystem for quite some time. As of now, he is also WordCamp/Meetup co-organiser (WordCamp Bhopal).
He has attended various WordCamps in the past and also had a speaker session at WordCamp Nagpur 2018. He also volunteered at WC Udaipur 2018. 🙂
About the Session:
No matter how good the plugin or a theme is, devs have a hard time selling it because there is no proper marketing done for the same.
He is sure with this session they can understand where they are lacking in terms of marketing and where they can improve their sales records with simple marketing methods. 🙂
With the session, he will be covering these areas:
- Why marketing is required
- Basics requirements for marketing any WP Product (website, product pages, demos, etc.)
- Importance of Content Marketing
- Taking it to the next level with Marketing WP Products
- Closing and Q&A